A hand-drawn self portrait cropped to show only the eyes and nose.

I'm Pinheiro

My name is actually Mateus Pinheiro, but most friends know me by my last name.

I have been designing and making digital prodcucts for the past 14 years, and in the last 4 lead teams that do that. I loved every moment so far.

My portrait, by my dear friend Edmar

Life

I'm 30 years old, married, and have 3 wonderful dogs. I was born and raised in Campinas, and it's my favorite place on earth.

Running is my sport of choice, and I do it with no music or apps. I just run. It's a kind of meditation, a time to be present. I also love to cook, and do it much the same way.

I also draw and take photos. It's how I express my creativity and let the subconscious roam free. I don't want to control or make anything else with it. Pen to the paper, finger to the shutter, and let it go.

A crossing in Cambui

A sign on Nova Campinas

Work

2021 —

Product Design Director @ Gympass

Leading the product design teams for Partners, Clients and DOTS. Helping to make wellbeing universal.

2018 — 2021

Senior Design Manager @ iFood

Responsible for the Partners (restaurants, supermarkets, drugstores and petshops) product design team and UX Research team. Joined a team of 2, and went on to lead and scale it to 40 people before leaving.

2015 — 2018

Senior Product Designer @ IBM

Worked for a couple months as a consultant, before joining the internal products team. Designed a handful of products, ranging from internal sales products to maket-ready ones.

2012 — 2015

Senior UX Designer @ Daitan

Worked as a consultant. Most notably designed the first mobile school app in Brazil for Poliedro, and worked as a UX Designer for BT.

2012 — 2012

UX Designer @ Dextra

Worked as a consultant. Focused on visual design and information architecture, working on projects ranging from simple landing pages for marketing campaigns to complex products.

2011 — 2012

UX Designer @ CoffeeBean Technology

Design team of one at the startup, which was creating a social platform. Did everything, from wireframes to final mockups and production-ready HTML/CSS/ERB.

2008 — 2011

UX Designer @ C2C Balloon

Designer for a web ad agency, created websites for small, medium and large businesses. Did everything: wireframes, usability testing, fianl mockups, HTML/CSS, and some PHP for Drupal and WordPress.

... — 2008

Before that...

I began coding at 13, under my father's guidance. I was a Java development intern, mostly learning how to code and helping where I could. I also worked for a couple months as a graphic designer for a printing company, but I figured out I liked digital way more than print. Then I made some websites as a freelancer, which landed me my first design job.

Let's chat?

You won't find me active on social media. My life improved so much after leaving it that I have no plans on coming back. But I also love meeting new people.

Do you want to talk about design, leadership or anything else? Send me an email! I usually take 2 or 3 days to respond, but I do.

Email me at mateus.pinheiro@hey.com